Formation of a Motivation and Incentive Strategy in the Organization’s Communication System

Authors

  • O. M. Petrovska Донецький національний університет імені Василя Стуса

Keywords:

motivation, staff incentives, communication system

Abstract

The qualification (master's) thesis investigates the factors that influence the motivation of employees in the communication system. It has been established that the effectiveness of motivational strategies in the HR department of Vasyl' Stus Donetsk National University depends on a clear statement of goals, transparency of the reward system and the availability of opportunities for professional development.

Published

2025-10-07

Issue

Section

Спеціальність 029 Інформаційна, бібліотечна та архівна справа