Social entrepreneurship development in Ukraine
Keywords:
social entrepreneurship, social enterprise, assessment tools and methods, models and concepts, activation mechanism, marketing strategy, acceleration of developmentAbstract
In the qualification (master’s) work the essence and features of the formation of social entrepreneurship were investigated. The evolution of models and concepts of social entrepreneurship has been studied. The foreign experience of the development of social entrepreneurship and the possibility of its implementation for Ukraine are clarified. Social enterprises of Ukraine are characterized. The economic aspects of social enterprise have been studied. The problems and prospects of the development of social entrepreneurship in Ukraine are analyzed. Recommendations on the implementation of the mechanism for the activation of social entrepreneurship in Ukraine are offered. Proposals for the development of a marketing strategy for the development of social entrepreneurship have been formulated. Measures to accelerate the development of social entrepreneurship in Ukraine are justified.